Introducing

Ruby Red Fashion Friends

Brought to you by founder and lead designer Ruby Ho, the Ruby Red Fashion Friends are a timeless line of adorable vinyl dolls. With a career spanning almost 40 years, Ruby is committed to delivering artful and unique designs, stories, and experiences.

Our awards:

Endless Fun

The Ruby Red Fashion Friends are a line of 14.5" dolls launched in 2019. They are fashion dolls with luxurious re-stylable wigs and unparalledled high-quality clothing. Create limitless looks by mixing and matching outfits, hairstyles, and poses!

Fashion Friends

Let your Light Shine - Sara (Splash of Style)

Let your Light Shine - Sara (Splash of Style) 2

In-Stock

Fashion Friends

Let your Light Shine - Sara (Splash of Style)

Ruby Red Fashion Friends

FMA-2201

1 Reviews

$129.99

Let your Light Shine Sara believes in kindness and helping her friends and others. She believes that by sharing her light, the world can be a better place. Sara is an aspiring vet-shionista - she loves fashion, and she adores animals… so becoming a vet-shionista when she graduates is perfect. Let Your Light Shine Sara (Splash of Style) is...

Think Happy Thoughts - Hanna (Splash of Style)

Think Happy Thoughts - Hanna (Splash of Style) 2

In-Stock

Fashion Friends

Think Happy Thoughts - Hanna (Splash of Style)

Ruby Red Fashion Friends

FMA-2202

$129.99

Think Happy Thoughts Hanna believes in rainbows, unicorns and joy in the World. She wants everyone to be deliriously happy. She is certain that anything is possible with a can-do attitude! Hanna wants to spread happiness through dance… when she and her friends are dancing, they are able to rock the world in style! Think Happy Thoughts Hanna’s...

In-Stock

Fashion Friends

Dream Big - Bella (Splash of Style)

Ruby Red Fashion Friends

FMA-2203

$129.99

Dream Big Bella believes in reaching for the Stars and following her heart. She is inspired by all of the beauty around her, and in inspiring others! Bella is an aspiring fashion designer. After she and her friends graduate, she hopes to attend Fashion School in London and help each and every girl express herself through the power of...

In-Stock

Fashion Friends

Ride the Wave - Alex

Ruby Red Fashion Friends

FMA-2103

$129.99

Ride the Wave Alex is a surfer and entrepreneur. He spends his weekdays chasing the waves after school and working on his business, ‘Couch Surfer’. He came up with the idea when he noticed many beautiful surfboards were abandoned. He decided to give these boards a new lease of life by converting them into tables. After he graduates, he wants...

In-Stock

Fashion Friends

Girl Power - Freida

Ruby Red Fashion Friends

FMA-2102

4 Reviews

$129.99

Girl Power Freida wants to be a prominent TV personality someday! She is passionate about female empowerment and humanitarian causes. Freida believes in equality for all. She loves to read everything she can get her hands on. When she’s not reading, she loves to bake for her family and friends. After she graduates, she wants to become a...

In-Stock

Fashion Friends

Let your Light Shine - Sara

Ruby Red Fashion Friends

FMA-1901

1 Reviews

$129.99

Let your Light Shine Sara believes in kindness and helping her friends and others. She believes that by sharing her light, the world can be a better place. Sara is an aspiring vet-shionista - She loves fashion, and she adores animals… so becoming a vet-shionista when she graduates is perfect. After she and her friends graduate, Sara will be...

In-Stock

Fashion Friends

Dream Big - Bella

Ruby Red Fashion Friends

FMA-1902

2 Reviews

$129.99

Outfit Collections

In-Stock

Outfit Collections

Reddy Set Go - Outfit

Ruby Red Fashion Friends

FMB-2201

$39.99

Take on the town in this classic and modern ensemble! This outfit features a red mini dress with ruffle sleeves, a sophisticated black handbag and a pair of patent red glittery pumps that will sparkle under the spotlight. Doll not included.

In-Stock

Outfit Collections

Ultraviolet - Outfit

Ruby Red Fashion Friends

FMB-2202

$39.99

Get fun and feisty in this vibrant get-up! This outfit includes a sun-dress with horizontal white and violet stripes, a purple glitter purse and a pair of eye-catching purple glitter boots. Doll not included.

In-Stock

Outfit Collections

Bring the Sunshine - Outfit

Ruby Red Fashion Friends

FMB-2203

1 Reviews

$39.99

It’s time to bring the sunshine! This outfit features a yellow top with a ruffled neckline, a powder blue skirt with daisy details and a pair of matching fresh daisy sandals. Doll not included.

In-Stock

Outfit Collections

Day Off - Outfit

Ruby Red Fashion Friends

FMB-2204

$39.99

Get cute and casual in this sporty ensemble! This outfit includes a sky blue tie-dye style t-shirt, blue denim shorts and a pair of red high top sneakers that are perfect for the park. Doll not included.

In-Stock

Outfit Collections

Full on Floral - Outfit

Ruby Red Fashion Friends

FMB-2205

$39.99

Wake up and smell the flowers! This whimsical outfit includes a white crop top with bow detail, a pink floral print maxi skirt and a pair of matching floral print pumps. Doll not included.

Pre-Order

Outfit Collections

Pretty in Purple - Outfit

Ruby Red Fashion Friends

FMB-2206

$39.99

Show your elegance and grace in this sophisticated ensemble. This outfit features a floaty white blouse, purple jacquard skirt and a pair of black knee-length boots. How classy! Doll not included.

Introducing

Ruby Red Siblies

The Fashion Friends are later joined by the Siblies, their slightly shorter 12" sister line that launched in 2021.

The Fashion Friends and the Siblies boast nine points of articulation, making these dolls perfect for posing and playing. Each doll has a totally unique personality and style, start your adventure with them today!

Siblies

In-Stock

Ruby Red Siblies

Ruby Red Siblies - Sunny

Ruby Red Siblies

SMA-2201

1 Reviews

$69.99

Take the art world by storm with Sunny! This 12-inch doll is part of our Siblies line, they are the little brothers and sisters of the Fashion Friends. This beautiful doll has luscious brown hair with peek-a-boo pink high-lights and is fully posable, with nine points of articulation. Just like her sister, Stella, Sunny lights up a room with...

In-Stock

Ruby Red Siblies

Ruby Red Siblies - Minnie

Ruby Red Siblies

SMA-2202

1 Reviews

$69.99

Take to the dancefloor with Minnie! This 12-inch doll is part of our Siblies line, they are the little brothers and sisters of the Fashion Friends. This beautiful doll has tightly curled dark brown hair with purple highlights, styled into Bantu knots. She is fully posable, with nine points of articulation. Just like her sister, Maya, Minnie...

In-Stock

Ruby Red Siblies

Ruby Red Siblies - Callie

Ruby Red Siblies

SMA-2101

2 Reviews

$69.99

Welcome to the world of Siblies! Siblies are Sisters and Brothers and Besties!! They love music, dancing, sports, friendship, and fun. Meet Callie, one of the Siblies ! Callie loves to spend time at the beach with her Friends and Family. She’s an animal lover and volunteers at the local shelter to take care of all the rescue animals....

In-Stock

Ruby Red Siblies

Ruby Red Siblies - Bailey

Ruby Red Siblies

SMA-2105

2 Reviews

$69.99

Siblies are Sisters and Brothers and Besties!! They love music, dancing, sports, friendship, and fun. Meet Bailey , one of the Siblies ! Bailey is very creative and loves arts and crafts. She loves to make small gifts for her family and friends. Bailey has 9 joints, so you can stand and pose her in all different ways. Bailey has long...

In-Stock

Ruby Red Siblies

Ruby Red Siblies - Sydney

Ruby Red Siblies

SMA-2104

1 Reviews

$69.99

Meet Sydney, one of the Siblies! Sydney loves to dance. dance, dance! The louder the music the better, and she loves bopping and twirling with her friends and family. Sydney has 9 joints, so she can do different dance moves, and you can pose her in all different ways. Sydney has a dark bob hairstyle and comes dressed in a ballet camisole,...

In-Stock

Ruby Red Siblies

Ruby Red Siblies - Rory

Ruby Red Siblies

SMA-2102

1 Reviews

$69.99

Meet Rory, one of the Siblies! Rory loves soccer & baseball. He never sits still! Rory loves to play outside with his best friends and ride bikes all over the neighborhood. Rory has 9 joints so you can stand and pose him in all different ways. Rory has sandy blonde hair, comes dressed in a Wildman T-shirt, camouflage shorts, sturdy...

Outfit Collections

In-Stock

Outfit Collections (Siblies)

Over the Moon - Siblies Outfit

Ruby Red Siblies

SMB-2201

$34.99

Isn’t life just dreamy? Daydream in style with this whimsical ensemble featuring a celestial print mini-dress, baby blue tulle overlay dress and a pair of bright yellow ribbon tie sandals that are sure to bring the sunshine! Doll not included.

In-Stock

Outfit Collections (Siblies)

Rainbow Magic - Siblies Outfit

Ruby Red Siblies

SMB-2202

$34.99

Catch a ride on a unicorn and find the gold at the end of the rainbow! This magical outfit features a white t-shirt dress with a multicolored unicorn emblem, a stunning rainbow tulle pinafore and a pair of unique rainbow slip-on sneakers. Doll not included.

In-Stock

Outfit Collections (Siblies)

Sea-ze the Day - Siblies Outfit

Ruby Red Siblies

SMB-2203

$34.99

Show your sweet side at the seaside! This outfit is perfect for a day at the beach. It features a bright yellow t-shirt, a seersucker-style strappy dress with shell motif and a pair of star-printed flip-flops. Take it breezy! Doll not included.

In-Stock

Outfit Collections (Siblies)

Earn Your Stripes - Siblies Outfit

Ruby Red Siblies

SMB-2205

$34.99

We’re seeing stripes! This stylish outfit features a white and blue striped sleeveless jumpsuit, a white t-shirt and a pair of white slip-on sandals. Perfect for the seaside! Doll not included.

In-Stock

Outfit Collections (Siblies)

Ballet Beauty - Siblies Outfit

Ruby Red Siblies

SMB-2206

$34.99

Put on your dancing shoes and perfect that pirouette! This gorgeous ballet outfit includes a pink sequin leotard, frothy pink tulle tutu and a pair of precious pink ballet flats. Knock ‘em dead! Doll not included.

In-Stock

Outfit Collections (Siblies)

Hop to it - Siblies Outfit

Ruby Red Siblies

SMB-2210

$34.99

Take a trip to the petting zoo in this sugary-sweet ensemble! This outfit includes a pastel pink pinafore with an adorable white rabbit emblem, a white t-shirt and a pair of super sparkly pink bunny flats - this get-up is sure to turn heads! Doll not included.

Elder Sisters

Introducing

Ruby Red Fashion Friends

Bought to you by founder and lead designer Ruby Ho, the Ruby Red Fashion Friends are a timeless line of adorable vinyl dolls. With a career spanning almost 40 years, Ruby is committed to delivering artful and unique designs, stories, and experiences.

Endless Fun

We are winner of:

Introducing

Ruby Red Siblies

The Fashion Friends are later joined by the Siblies, their slightly shorter 12" sister line that launched in 2021.

The Fashion Friends and the Siblies boast nine points of artiulation, making these dolls perfect for posing and playing. Each doll has a totally unique personality and style, start your adventure with them today!